AI Insights · Timothy · April 2025
Top Fast Food Apps Performance in the Middle East: Q1 2025
Explore the performance trends of the top fast food and fast casual restaurant apps in the Middle East during Q1 2025, with insights on downloads and active users.
In the first quarter of 2025, the fast food and fast casual restaurant apps in the Middle East displayed varied performance trends across downloads and active users. This analysis, based on data from Sensor Tower, provides insights into these key metrics.
McDonald’s saw a fluctuating trend in weekly downloads, beginning the quarter with approximately 83K and experiencing a dip mid-quarter before surging to around 99K by the end of March. Active users initially declined from 1.5M to around 1.1M but rebounded to 1.35M by the quarter's close.
KFC Saudi Arabia maintained relatively stable weekly downloads, with an increase from 67K to nearly 77K by the end of the quarter. Active users started at 835K, dropped to around 650K mid-quarter, and then recovered to 824K.
ALBAIK experienced a steady increase in weekly downloads, peaking at approximately 51K in the last week of March. Active users also rose significantly, ending the quarter at about 990K, up from 612K.
Half Million | هاف مليون displayed a sharp increase in downloads mid-quarter, reaching over 103K, before stabilizing at around 81K. Active users showed a similar pattern, peaking at 233K by the end of March.
Pizza Hut KSA - Order Food Now witnessed a gradual increase in downloads from 33K to 24K throughout the quarter. Active users showed a slight decline from 212K to 182K, with minor fluctuations.
These insights reflect the dynamic nature of the fast food app market in the Middle East. For a deeper dive into these trends, more detailed data is available at Sensor Tower.
